The Association: Sunshine Pop Legends of the 60s

The Association: Sunshine Pop Legends of the 60s

The Association was a sunshine pop band that emerged from the vibrant music scene of California in the late 1960s. Their music, characterized by intricate vocal harmonies and catchy melodies, perfectly captured the spirit of the era, a time of optimism and social change. They became synonymous with the ‘sunshine pop’ sound, a subgenre of pop music that emphasized lighthearted melodies, uplifting lyrics, and a bright, sunny aesthetic.

Early Days and Rise to Fame

The band’s origins can be traced back to 1965, when a group of musicians, including Jim Yester, Terry Kirkman, and Russ Giguere, came together in Los Angeles. They initially called themselves ‘The Men’, but later changed their name to ‘The Association’ after a suggestion from their manager. Their early sound was influenced by folk music, with elements of pop and rock, and their harmonies were a key element of their sound.

The Association’s breakthrough came in 1966 with their debut single, ‘Along Comes Mary’. The song was a commercial success, reaching the top 10 on the Billboard Hot 100 chart. Their follow-up single, ‘Cherish’, released in 1967, became their signature song and a defining anthem of the era. It topped the Billboard Hot 100 and solidified their status as one of the hottest bands of the moment.

Musical Style and Influences

The Association’s music was a blend of pop, folk, and rock, with a strong emphasis on vocal harmonies. Their songs often featured complex arrangements and sophisticated songwriting, showcasing their musical talent and versatility. Their music was influenced by a wide range of artists, including The Beach Boys, The Beatles, and The Mamas & the Papas. They were also known for their use of instruments like the sitar and the dulcimer, which added a unique flavor to their sound.

The band’s music was not just about catchy tunes and harmonies. Their lyrics often explored themes of love, loss, and longing, reflecting the complexities of human emotions. Songs like ‘Windy’, ‘Never My Love’, and ‘Everything That Touches You’ showcased their lyrical depth and emotional resonance.

Legacy and Influence

The Association’s influence on pop music is undeniable. Their intricate harmonies and sophisticated songwriting paved the way for future pop acts like The Beach Boys and The Eagles. Their music continues to be enjoyed by fans of all ages and their songs remain popular radio staples. They are considered one of the most important and influential bands of the 1960s, and their music continues to resonate with listeners today.

The Association’s legacy is not just about their music but also about their contribution to the cultural landscape of the 1960s. Their music embodied the optimism and idealism of the era, and their songs became anthems for a generation. Their influence can still be felt today, as their music continues to inspire new generations of musicians and fans.

Notable Songs

• Cherish
• Windy
• Along Comes Mary
• Never My Love
• Everything That Touches You
• Goodbye, Girl
• Time For Livin’
• We’re Gonna Make It
• The World’s Fair

The Association’s music continues to be celebrated and enjoyed by fans around the world. Their songs are timeless classics that capture the spirit of an era and continue to resonate with listeners today.